{"id":6940,"date":"2025-07-17T10:42:50","date_gmt":"2025-07-17T10:42:50","guid":{"rendered":"https:\/\/www.top25golfcourses.com\/indonesia\/global-travel-news\/mgto-and-dasta-awarded-grand-title-winners-of-the-2025-pata-gold-awards\/"},"modified":"2025-07-17T10:42:50","modified_gmt":"2025-07-17T10:42:50","slug":"mgto-and-dasta-awarded-grand-title-winners-of-the-2025-pata-gold-awards","status":"publish","type":"post","link":"https:\/\/www.top25golfcourses.com\/indonesia\/global-travel-news\/mgto-and-dasta-awarded-grand-title-winners-of-the-2025-pata-gold-awards\/","title":{"rendered":"MGTO and DASTA Awarded Grand Title Winners of the 2025 PATA Gold Awards"},"content":{"rendered":"
\"MGTO<\/div>\n

\"MGTO<\/a>Bangkok, Thailand, July 17, 2025 \/ TRAVELINDEX \/ The Pacific Asia Travel Association (PATA)<\/strong> is pleased to announce the winners of the 2025 PATA Gold Awards<\/strong>, celebrating outstanding achievements across the Asia Pacific travel and tourism industry. This year, 20 winners were recognised across two broad categories \u2014 Marketing, and Sustainability and Social Responsibility<\/strong> \u2014 highlighting innovative campaigns and impactful initiatives from both organisations and individuals.<\/p>\n

Among these leading powerhouses of Asia Pacific travel and tourism industry, the Macao Government Tourism Office (MGTO)<\/strong> has been selected as the Grand Title Winner in the Marketing category. The Designated Areas for Sustainable Tourism Administration (Public Organization) or DASTA<\/strong>, has been selected as the Grand Title Winner in the Sustainability and Social Responsibility category.<\/p>\n

PATA CEO Noor Ahmad Hamid stated, \u201cThe PATA Gold Awards remain a prestigious benchmark in the travel and tourism industry \u2014 honouring those who lead with purpose, innovate with impact, and contribute meaningfully to the industry. This year, we have refined the award categories to better reflect the industry\u2019s creativity, resilience, and dedication to excellence. It is a delight to see the same spirited enthusiasm evinced in the impressive submission numbers. We sincerely thank all participants for sharing their inspiring work.<\/p>\n

\u201cOur deepest appreciation also goes to our independent judging panel, whose integrity and commitment ensured a fair, thoughtful, and rigorous evaluation process across all categories.\u201d<\/p>\n

Mr Hamid added, \u201cWe warmly congratulate the Macao Government Tourism Office and the Designated Areas for Sustainable Tourism Administration, our esteemed Grand Title Winners, along with all this year\u2019s recipients. Your achievements continue to raise the bar and inspire a more responsible, inclusive, and impactful future for tourism in the region.\u201d<\/p>\n

MGTO Director Maria Helena de Senna Fernandes said, \u201cThe winning initiatives of the PATA Gold Awards are a breath of fresh air for the tourism industry. It is energizing to see the new approaches and commitment displayed by the awardees in marketing, as well as sustainability and social responsibility. Macao is honored to support this PATA initiative for 30 years and contribute to encouraging more diversity and sustainability in the tourism industry in our destination and globally.\u201d<\/p>\n

This year\u2019s winners were selected from over 100 entries submitted by 45 travel and tourism organisations and individuals.<\/p>\n

All 20 winners will be celebrated at PATA Travel Mart 2025, taking place on August 27 at the Queen Sirikit National Convention Center in Bangkok, Thailand. To further honour their achievements, the 28 winning entries will be showcased in a special video played throughout the event and featured in the upcoming 2025 PATA Gold Awards booklet, to be published in August.<\/p>\n

As mentioned above, the PATA Gold Award 2025 Grand Titles<\/strong> were presented to two esteemed organisations:<\/p>\n

MGTO<\/strong> received the coveted PATA Gold Award 2025 Grand Title in Marketing for its campaign, Experience Macao Limited Edition<\/strong>. This interactive website game invited users to virtually explore Macao, China, while competing for exclusive, limited-edition travel experiences.<\/p>\n

The campaign integrated a wide range of digital and marketing elements \u2014 including CGI teasers, a music video featuring K-pop star Miyeon, a dedicated KLOOK landing page, KOL collaborations, PR, out-of-home advertising, and influencer activations. The result was heightened global visibility and engagement, generating 5.16 billion in media exposure and boosting real-world visitation to Macao.<\/p>\n

DASTA<\/strong> received the coveted PATA Gold Award 2025 Grand Title in Marketing for its initiative titled, Sustainable Cultural Heritage Preservation of the Ban Na Ton Chan Homestay Community Enterprise<\/strong>. This homestay offers visitors immersive experiences in the local lifestyle, handicrafts, and folk arts, fostering meaningful cultural exchanges.<\/p>\n

Guided by a vision of \u201cCreating strength towards sustainability in all dimensions,\u201d the initiative showcases traditional attire, performances, and craftsmanship \u2014 now key sources of community income. By leveraging online platforms for promotion, the community has significantly increased visitor numbers and revenue, ensuring the preservation of its cultural heritage for future generations.<\/p>\n

The full result of the PATA Gold Awards 2025 and the list of distinguished judges is attached herewith.<\/p>\n

PATA Gold Awards 2025 \u2013 Grand Title Winners:<\/strong><\/p>\n

1. Marketing<\/strong>
\nWinner: Macao Government Tourism Office
\nSubmission: Experience Macao Limited Edition<\/p>\n

2. Sustainability & Social Responsibility<\/strong>
\nWinner: Designated Areas for Sustainable Tourism Administration (Public Organization) or DASTA
\nSubmission: Sustainable Cultural Heritage Preservation of the Ban Na Ton Chan Homestay Community Enterprise<\/p>\n

PATA Gold Award Winners 2025 \u2013 Marketing Category (16 award categories):<\/strong><\/p>\n

1. Best Destination Marketing Campaign (Destination Marketing Organisation \u2013 Asia)<\/strong>
\nWinner: Sarawak Tourism Board
\nSubmission: Sarawak Gateway to Borneo
\n2. Best Destination Marketing Campaign (Destination Marketing Organisation \u2013 Pacific)<\/strong>
\nWinner: Tahiti Tourisme
\nSubmission: Follow Your Feelings in The Islands of Tahiti
\n3. Best Marketing Campaign \u2013 Carrier (Airline, Cruise, Airport)<\/strong>
\nWinner: Srilankan Airlines Limited
\nSubmission: The Ramayana Trail Campaign
\n4. Best Marketing Campaign \u2013 Hospitality (Hotel, Resort, or Management Company)<\/strong>
\nWinner: Melco Resorts & Entertainment
\nSubmission: Studio City \u2013 Sanrio Campaign
\n5. Best Marketing Campaign \u2013 Industry (Any other Tourism Business)<\/strong>
\nWinner: Flymya
\nSubmission: Travel Easy, Travel Smart
\n6. Best Integrated Digital Marketing Campaign (Destination)<\/strong>
\nWinner: Tourism Authority of Thailand (TAT)
\nSubmission: The \u2018Love Season\u2019 Initiative
\n7. Best Integrated Digital Marketing Campaign (Industry)<\/strong>
\nWinner: SOTC Travel Limited
\nSubmission: Saare Jahan Se Achha India Humara
\n8. Best Printed Marketing Campaign (Destination)<\/strong>
\nWinner: Tourism and Travel Bureau, Taichung City Government
\nSubmission: FUN! Taichung, Explore Taichung from A to Z
\n9. Best Printed Marketing Campaign (Industry)<\/strong>
\nWinner: Sands China Ltd.
\nSubmission: Sands China\u2019s Community Revitalization Programme for Rua das Estalagens
\n10. Best Sustainable and Inclusive Marketing Campaign<\/strong>
\nWinner: Macao Government Tourism Office
\nSubmission: A New Standard of Excellence
\n11. Best Destination Article<\/strong>
\nWinner: Rachel Lees \u2013 Freelance Writer
\nSubmission: The Kimberley\u2019s Shifting Tides
\n12. Best Industry Article<\/strong>
\nWinner: TTG Asia Media Pte Ltd
\nSubmission: TTG Asia Luxury September-October 2024, Rise of Chinese female explorers
\n13. Best Use of Emerging Technology in Marketing<\/strong>
\nWinner: Korea Tourism Organization
\nSubmission: Smart Solutions for Regional Tourism Challenges Project
\n14. Most Engaging Social Media Campaign<\/strong>
\nWinner: Kerala Tourism
\nSubmission: Meme-led Makeover Campaign
\n15. Best Travel Photography<\/strong>
\nWinner: Tourism Authority of Thailand (TAT)
\nSubmission: The Hidden Romance of Sam Roi Yot
\n16. Best Travel Video<\/strong>
\nWinner: Korea Tourism Organization
\nSubmission: Jeonju Rhapsody (The Official Anthem) by Steve Barakatt<\/p>\n

PATA Gold Award Winners 2025 \u2013 Sustainability & Social Responsibility (10 award categories):<\/strong><\/p>\n

1. Best Climate Action Initiative (Destination)<\/strong>
\nWinner: Designated Areas for Sustainable Tourism Administration (Public Organization) \u2013 DASTA
\nSubmission: Carbon Neutral Community-based Tourism Prototype
\n2. Best Climate Action Initiative (Industry)<\/strong>
\nWinner: Waterbom Bali
\nSubmission: Small Island, Big Goals: Waterbom Bali\u2019s Net Zero 2033 Commitment
\n3. Best Cultural Heritage Preservation Initiative<\/strong>
\nWinner: School of Hospitality, Tourism and Events, Taylor\u2019s University
\nSubmission: Lenggong Valley Heritage Revival
\n4. Best Ecosystem & Wildlife Conservation Initiative<\/strong>
\nWinner: Cinnamon Hotels & Resorts
\nSubmission: Cinnamon Rainforest Restoration Project
\n5. Best Human Capital Development Programme<\/strong>
\nWinner: Leofoo Tourism Group
\nSubmission: Leofoo H(earing)-I(mpaired) Team
\n6. Community-Based Tourism Excellence<\/strong>
\nWinner: Jeju Tourism Organization
\nSubmission: The Four Pillars of Jeju Community-based Tourism: Policy Initiatives, focusing on Intangible Cultural Heritage of Jeju HaeNyeo
\n7. Destination Resilience (All Destinations)<\/strong>
\nWinner: Designated Areas for Sustainable Tourism Administration (Public Organization) \u2013 DASTA
\nSubmission: Creative Spaces Revitalizing the Old Town into a Lively Heritage District
\n8. Tourism for All: Best Inclusion and Diversity Initiative<\/strong>
\nWinner: Designated Areas for Sustainable Tourism Administration (Public Organization) \u2013 DASTA
\nSubmission: Community based tourism for All
\n9. Best Women Empowerment Initiative<\/strong>
\nWinner: Designated Areas for Sustainable Tourism Administration (Public Organization) \u2013 DASTA
\nSubmission: A Case Study of Ban San Thang Luang, Chiang Rai Province
\n10. Best Youth Empowerment Initiative<\/strong>
\nWinner: Designated Areas for Sustainable Tourism Administration (Public Organization) \u2013 DASTA
\nSubmission: SE For Youth in Thailand-Loei Youth Saving Group<\/p>\n

Independent Panel of Judges:<\/strong><\/p>\n

1. Andreas Hardeman, Manager, Aerospace, Aviation and Travel Industries, World Economic Forum
\n2. Anna Hong, General Manager, Shun Tak \u2013 China Travel Ship Management Limited
\n3. Bel Castro, Asst. Dean, College of Hospitality Management, Enderun Colleges
\n4. Betsy Croft, Global Head of Industry Marketing, Skyscanner
\n5. David Hailstones, Vice President & Chief Group Cultural Officer, Bella Vista Institute of Higher Education Switzerland (BVIS)
\n6. Eric Fong, Marketing Director, Macau International Airport
\n7. Fabrizio Orlando, Global Director, Industry Affairs, Tripadvisor
\n8. Hannah Pearson, Founding Partner, Pearson Consulting (Pear Anderson)
\n9. Jackson Pek, Senior Vice President & Group General Counsel, Amadeus Asia Limited
\n10. Janet Yu, Assistant Vice President \u2013 Sales, SJM Resorts, S.A
\n11. Jennifer Chun, Director, Tourism Research, Hawaii Tourism Authority
\n12. Jonathan Low, Managing Director, Global Success Learning Academy
\n13. Julia Louw, Head of Leisure Tourism, WESGRO Cape Town & Western Cape
\n14. Justin Ong, Regional Manager, APAC, Hotelbeds Pte. Ltd
\n15. Lilibeth Aragon, College of International Tourism and Hospitality Management, Lyceum of the Philippines University Manila
\n16. Lucie Wesley, VP, Business Development & Marketing, MMGY Global
\n17. Mark Manglona, Marketing Officer \u2013 Pacific & North America, Guam Visitors Bureau
\n18. Olivier Berrivin, Vice President \u2013 APAC, BWH Hotels
\n19. Paloma Zapata, CEO, Sustainable Travel International
\n20. Ralf Ostendorf, Director Market & Media Management, Berlin Tourismus & Kongress
\n21. Reham Shaheen, Tourism Activation team leader, Aseer Region Development Authority
\n22. Shima Ahmadi, Project Manager, Universitat de Girona
\n23. Suyin Lee, CEO, Discova Travel
\n24. Verra Wang, Senior PR Manager, Trip[.]com Group
\n25. Victoria Mukranova, International Director Tourism, AVIAREPS<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bangkok, Thailand, July 17, 2025 \/ TRAVELINDEX \/ The Pacific Asia Travel Association (PATA) is pleased to announce the winners of the 2025 PATA Gold Awards, celebrating outstanding achievements across the Asia Pacific travel and tourism industry. This year, 20 winners were recognised across two broad categories \u2014 Marketing, and Sustainability and Social Responsibility \u2014 …<\/p>\n","protected":false},"author":3,"featured_media":6941,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[105],"tags":[2592,116,110,118],"class_list":["post-6940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-global-travel-news","tag-global-golf-news","tag-global-travel-news","tag-news","tag-travelindex"],"_links":{"self":[{"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/posts\/6940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/comments?post=6940"}],"version-history":[{"count":0,"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/posts\/6940\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/media\/6941"}],"wp:attachment":[{"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/media?parent=6940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/categories?post=6940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.top25golfcourses.com\/indonesia\/wp-json\/wp\/v2\/tags?post=6940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}